Olive for hair care

Olive oil has been known for centuries for its health benefits for the hair. It provides nourishment to the hair roots, conditions and improves the elasticity of hair tensile.

Even the Greek Goddess Athena was said to have brought the olive to the Greeks as a gift.

Inspired by the natural wonders of olives, elianto, a brand representing natural and gentle skincare through its iconic sunflower recently introduced its latest collection of hair care through its Organic Olive hair care range.

The hair care set consists of eight products to address various hair concerns such as dryness, oiliness and hair damage, especially by chemical treatment.

Unlike conventional olive oil, Organic Olive Oil does not contain any form of artificial/synthetic or preservatives and is produced through the traditional cold-press method under strict standards to ensure that only 100% pure olive oil is produced.

The olives used in elianto’s hair care range are grown organically in the Mediterranean region of Spain, the world’s biggest producer of olive oil.

The fruits are handpicked to ensure that the trees and environment are not damaged during harvesting. The olive oil is certified 100% organic by the Control Authority in Catalonia, Spain.

“We have just turned four, and as part of our fourth anniversary celebrations, we are proud to introduce our Organic Olive hair care range,” Bonita Group of Companies managing director Teo Ai Siong said during the launch celebrations recently.

Launched: Teo (second from left) handing the Key to Success to Master Distributor from Cambodia (right to left) Joy and Khau Charles while Datuk Noraini Ahmad looks on. On the left is Sylvia Lim.

“Our Organic Olive hair care range is also innovatively and intelligently designed to ensure that it addresses the need of consumers where it locks in moisture, protects the scalp and boosts hydration without the greasy feeling of oil,” he added.

In conjunction with its fourth anniversary celebrations, elianto is also running a Gift with Purchase (GWP) promotion where with every purchase of RM120 and above, customers are entitled to a free elianto teddy bear plus Colour Impression Set worth RM68. Customers are also entitled to redeem a free elianto Teddy Bear with purchase of RM80 and above.

Running concurrently is a Purchase with Purchase (PWP) promotion where customers are able to buy a Colour Impression Set at 50% off with any purchase of RM80 and above or get an elianto teddy bear at only RM4 with any purchase of RM40 and above.

These promotions and the Organic Olive hair care range are now available at all elianto stores nationwide.

[Source: The Star]

Categories: Article, Malaysia, Olive